Specs

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Social Media Marketing – LinkedIn Gallery Post

LinkedIn Gallery Post

Placement suits for non feed posts only

ADVERTISING OBJECTIVE

Reach - Discovery -Inform

Language

Any, except English

Images

  • 2 to 10 images per post
  • Image size: 1080 x 1080 pixels
  • File type: JPG or PNG
  • Aspect ratio: 1:1 to 1:9
  • High resolution available
  • File size: 10 MB max
  • Guidelines for a professional photography: The image angle should be aligned to the product to show it in proper elevation or top view; no irregular angles taken from a low perspective; detailed shots should have a focus on the detail element with a blurred background; image exposure and lighting should be adjusted (avoid dark images unless the product itself is dark); color saturation and tonality should be balanced. Images should feature the product in its context or with people using it - no PNG shots with white background. Images are better when they are complemented with greenery, landscape, etc.

Link

  • Link to a webpage of your choice (ideally a short URL e.g. https://bitly.com)

Text

  • Text should be provided when the content of the social media post does not come from www.archdaily.com
  • 200 characters max (including spaces and your company name)
  • Title: 150 characters max (including spaces)
  • Format: Word document or RTF
  • Up to 7 hashtags. Must be content-focused and should already be in use (i.e. has followers/community)
  • Guidelines for an informative,straight to the point text: Text should be written in a conversational structure with simple English as our followers are not all english natives. Avoid using commercial/sales sentences. Our credibility as a platform is one of our strongest assets so the way we describe the product should reflect that.

Delivery of data

  • Please send your deliverables in full at least 10 days before your post’s planned publication date (via a file-hosting service, link, email etc.)
  • The non-delivery of required deliverables may prevent or postpone your post’s publication. Should this be the case, claims for a refund or a waiver of costs cannot be made

CopyRight

  • All copyright issues regarding images, videos, music, and texts must be clarified. Publication of any materials may not infringe upon any third-party rights.